Full Title:Microeconomics
Module Code:ECON B7Z08
 
Credits: 5
Valid From:Semester 1 - 2009/10 ( September 2009 )
Module Delivered in 1 programme(s)
Module Description:no description provided
Learning Outcomes:
On successful completion of this module the learner should be able to
  1. Critically examine the principles that govern economic behaviour of firms and individuals - demand, cost, market structure and government regulation.
  2. Explain the relevance of economics from a business perspective and appreciate the interaction between business and practical economic problems.
  3. Analyse the principles of the economic method.
  4. Describe and evaluate crucial elements of microeconomic theory.
 

Module Content & Assessment

Indicative Content
Content
Introduction – what is economics? The market model – supply and demand/equilibrium price and quantity Manipulation of demand – estimation of demand function Elasticity of demand and supply Production costs and objectives of the firm Market structure – perfect competition, monopoly and imperfect competition Modern market structures Game theory and strategic behaviour
Assessment Breakdown%
Course Work30.00%
End of Module Formal Examination70.00%

Full Time

Course Work
Assessment Type Assessment Description Outcome addressed % of total Marks Out Of Pass Marks Assessment Date Duration
Class Test Continuous assessment is though multiple choice and open style questions. Both will include diagrams and calculations. 1,3,4 30.00 0 0 n/a 0
No Project
No Practical
End of Module Formal Examination
Assessment Type Assessment Description Outcome addressed % of total Marks Out Of Pass Marks Assessment Date Duration
Formal Exam End-of-Semester Final Examination   70.00 0 0 End-of-Semester 0

DKIT reserves the right to alter the nature and timings of assessment

 

Module Workload & Resources

Workload: Full Time
Workload Type Workload Description Hours Frequency Average Weekly Learner Workload
Lecture No Description 3.00 Every Week 3.00
Directed Reading No Description 3.00 Every Week 3.00
Independent Study No Description 3.00 Every Week 3.00
Total Weekly Learner Workload 9.00
Total Weekly Contact Hours 3.00
Workload: Part Time
Workload Type Workload Description Hours Frequency Average Weekly Learner Workload
Lecture No Description 2.00 Every Week 2.00
Directed Reading No Description 4.00 Every Week 4.00
Independent Study No Description 3.00 Every Week 3.00
Total Weekly Learner Workload 9.00
Total Weekly Contact Hours 2.00
Resources
Supplementary Book Resources
  • Turley, G., Maloney, M and F. O’Toole, Principles of economics: an Irish textbook, (3rd Edition) ISBN: 0-717-14025-3, Gill & Macmillan Ltd., 2006
  • Supplementary Author, Title, Publisher
  • Salvatore, D and E. A. Diulio, Schaum's Outline of Principles of Economics, (2nd Edition) ISBN: 0-070-54629-0, McGraw-Hill, 1996.
  • Samuelson, P.A. and W. D. Nordhaus, Microeconomics, (18th Edition) ISBN: 0-072-87207-1, McGraw-Hill, 2005
This module does not have any article/paper resources
Other Resources
  • n/a: Irish Banking Review
  • n/a: www.ibf.ie
  • n/a: Economic and Social Research Institute
  • n/a: www.esri.ie
  • n/a: Organisation for Economic Co-operation and Development
  • n/a: www.oecd.org
  • n/a: Central Statistics Office
  • n/a: www.cso.ie

Module Delivered in

Programme Code Programme Semester Delivery
DK_BBSMA_D Bachelor of Business in Business and Management 5 Group Elective 1