Module Details
Module Code: |
TOUR B7004 |
Full Title:
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Introduction to the Global Tourism Industry
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Valid From:: |
Semester 1 - 2019/20 ( June 2019 ) |
Language of Instruction: | |
Module Owner:: |
Kevin Burns
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Module Description: |
This module will introduce the learner to the various elements of tourism on a global basis and consider the scope, diversity, complexity and importance of tourism in the economic world.
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Module Learning Outcome |
On successful completion of this module the learner will be able to: |
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Module Learning Outcome Description |
MLO1 |
Define tourism and express the development of tourism as an economic industry |
MLO2 |
Illustrate the tourism system and describe the elements of this system |
MLO3 |
Explain the key components of the tourism industry |
MLO4 |
Define the motivations of tourists and apply this to consumer motivations and choice |
MLO5 |
Explain the economic and environmental impacts of tourism. |
Pre-requisite learning |
Module Recommendations
This is prior learning (or a practical skill) that is strongly recommended before enrolment in this module. You may enrol in this module if you have not acquired the recommended learning but you will have considerable difficulty in passing (i.e. achieving the learning outcomes of) the module. While the prior learning is expressed as named DkIT module(s) it also allows for learning (in another module or modules) which is equivalent to the learning specified in the named module(s).
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No recommendations listed |
Module Indicative Content |
Tourism Essentials
Introduction to tourism, tourism development & the structure of the tourism industry
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The Global Tourism Sector
Component elements of global tourism
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The Tourism System
Elements of the tourism system
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Tourist Motivations
Tourist consumer motivations and behaviours
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Tourism Impacts
Environmental, Economic, Sociocultural and Sustainable Impacts of Tourism
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Module Assessment
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Assessment Breakdown | % |
Course Work | 100.00% |
Module Special Regulation |
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AssessmentsFull-time
Reassessment Requirement |
No repeat examination
Reassessment of this module will be offered solely on the basis of coursework and a repeat examination will not be offered.
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DKIT reserves the right to alter the nature and timings of assessment
Module Workload
Workload: Full-time |
Workload Type |
Contact Type |
Workload Description |
Frequency |
Average Weekly Learner Workload |
Hours |
Lecture |
Contact |
Interactive Lectures using a variety of classroom assessment techniques |
Every Week |
2.00 |
2 |
Directed Reading |
Non Contact |
Readings as directed to supplement lectures |
Every Week |
2.00 |
2 |
Independent Study |
Non Contact |
Learners will be required to review materials covered and provided in lectures |
Every Week |
3.00 |
3 |
Lecturer Supervised Learning (non-contact) |
Non Contact |
A combination of lab and tutorial sessions. |
Every Week |
1.00 |
1 |
Total Weekly Learner Workload |
8.00 |
Total Weekly Contact Hours |
3.00 |
Workload: Part-time |
Workload Type |
Contact Type |
Workload Description |
Frequency |
Average Weekly Learner Workload |
Hours |
Lecture |
Contact |
Interactive lectures using a variety of classroom techniques |
Every Week |
2.00 |
2 |
Directed Reading |
Non Contact |
Readings as directed to supplement lectures |
Every Week |
2.00 |
2 |
Independent Study |
Non Contact |
Learners will be required to review material covered and provided in lectures |
Every Week |
3.00 |
3 |
Lecturer Supervised Learning (non-contact) |
Non Contact |
A combination of lab and tutorial sessions. |
Every Week |
1.00 |
1 |
Total Weekly Learner Workload |
8.00 |
Total Weekly Contact Hours |
3.00 |
Module Resources
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Supplementary Book Resources |
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Boniface, B. Cooper, R. Cooper, C.. (2016), Worldwide Destinations - The Geography of Travel and Tourism, 7. 14, Routledge, Oxon Uk, p.635, [ISBN: 9781315697666].
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Cooper, C. Hall, M.. (2016), Contemporary Tourism - An International Approach, 3. 12, Goodfellow Publishers, Oxford UK, p.326, [ISBN: 9870910158593].
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Goodwin, H.. (2016), Responsible Tourism, 2. 8, Goodfellow Publishers, Oxford Publishers, p.204, [ISBN: 9781910158852].
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Inkson, C. Minnaert, L.. (2018), Tourism Management - an Introduction, 2. 14, SAGE, London, p.324, [ISBN: 9781526423894].
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Liburd, J. Edwards, D.. (2018), Collaboration for Sustainable Tourism, 1. 8, Goodfellow Publishers, Oxford, p.254, [ISBN: 9781911635017].
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Page, S.. (2015), Tourism Management, 5. 12, Routledge, Oxon, [ISBN: 978113878456].
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Pender, L. Sharpley, R.. (2016), The Management of Tourism, 1. SAGE Publications, London, [ISBN: 1397807619402].
| This module does not have any article/paper resources |
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Other Resources |
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Website, Failte Ireland,
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Website, Tourism Ireland,
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Website, Meet in Ireland. (2019), Meet in Ireland,
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Website, ITIC. (2019), Irish Tourist Industry Confederation,
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Website, World Tourism Organisation,
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Website, WTTC. (2019), World Travel and Tourism Council,
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