Module Details

Module Code: MMED M7008
Full Title: Motion Graphic Fundamentals
Valid From:: Semester 1 - 2020/21 ( September 2020 )
Language of Instruction:English
Duration: 1 Semester
Credits:: 5
Module Owner:: Adele Commins
Departments: Unknown
Module Description: The aim of this module is to develop in students a greater practical understanding of an industry standard digital motion graphics and visual effects package. They will show an understanding of various animation principles and build on visual communication theory in motion.
 
Module Learning Outcome
On successful completion of this module the learner will be able to:
# Module Learning Outcome Description
MLO1 Demonstrate the ability to use a industry standard digital motion graphics and visual effects package.
MLO2 Design and create a graphic animation for screen.
MLO3 Apply animation principles and various design theory for time based communication.
MLO4 Discuss, critique and analyse design material of various motion graphic design practitioners from around the world.
MLO5 Demonstrate a reflective design development process including defining the problem, research and synthesis of information, development of solutions by testing, evaluation and refinement.
Pre-requisite learning
Module Recommendations
This is prior learning (or a practical skill) that is strongly recommended before enrolment in this module. You may enrol in this module if you have not acquired the recommended learning but you will have considerable difficulty in passing (i.e. achieving the learning outcomes of) the module. While the prior learning is expressed as named DkIT module(s) it also allows for learning (in another module or modules) which is equivalent to the learning specified in the named module(s).
No recommendations listed
 
Module Indicative Content
Industry standard software
Industry standard digital motion graphics and visual effects software, Industry standard digital software, Industry standard vector software
Motion graphic practitioners and mediums
Study various motion graphic practitioners and mediums.
Key Technical knowledge
Discover Key Technical knowledge concerning digital animated platforms
Storyboarding
n/a
Fundamental animation techniques
n/a
Mixed media
2D, Video and 2.5D animation
Module Assessment
Assessment Breakdown%
Course Work100.00%
Module Special Regulation
 

Assessments

Full-time

Course Work
Assessment Type Portfolio % of Total Mark 40
Marks Out Of 0 Pass Mark 0
Timing S1 Week 6 Learning Outcome 1,2,3,5
Duration in minutes 0
Assessment Description
Practical Based project
Assessment Type Presentation % of Total Mark 20
Marks Out Of 0 Pass Mark 0
Timing S1 Week 8 Learning Outcome 4
Duration in minutes 0
Assessment Description
Theory Based project
Assessment Type Class Test % of Total Mark 40
Marks Out Of 0 Pass Mark 0
Timing S1 Week 12 Learning Outcome 1,2,3,4,5
Duration in minutes 0
Assessment Description
Practical Based project
No Project
No Practical
No Final Examination
Reassessment Requirement
A repeat examination
Reassessment of this module will consist of a repeat examination. It is possible that there will also be a requirement to be reassessed in a coursework element.

DKIT reserves the right to alter the nature and timings of assessment

 

Module Workload

Workload: Full-time
Workload Type Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact No Description Every Week 1.00 1
Practical Contact No Description Every Week 3.00 3
Independent Study Non Contact No Description Every Week 4.00 4
Total Weekly Learner Workload 8.00
Total Weekly Contact Hours 4.00
Workload: Part-time
Workload Type Contact Type Workload Description Frequency Average Weekly Learner Workload Hours
Lecture Contact No Description Every Week 1.00 1
Practical Contact No Description Every Week 3.00 3
Independent Study Non Contact No Description Every Week 4.00 4
Total Weekly Learner Workload 8.00
Total Weekly Contact Hours 4.00
 
Module Resources
Recommended Book Resources
  • Jon Krasner. (2013), Motion Graphic Design: Applied History and Aesthetics.
  • The Animator's Survival Kit, Expanded Edition: A Manual of Methods, Principles and Formulas for Classical, Computer, Games, Stop Motion and Internet Animators. (2009), Richard Williams.
  • Timothy Samara. (2006), Typography Workbook: A Real-world Guide to Using Type in Graphic Design.
  • John Ingledew. (2011), The A - Z of Visual Ideas: How to Solve any Creative Brief.
This module does not have any article/paper resources
Other Resources